Church Marketing 101: Know Thy Audience
Marketers of top brands like Nike and Apple live by a cardinal rule: “Thou shalt know thine audience!” I think Jesus was the ultimate marketer. He knew his audience intimately,…
Marketers of top brands like Nike and Apple live by a cardinal rule: “Thou shalt know thine audience!” I think Jesus was the ultimate marketer. He knew his audience intimately,…
We’ve all heard the idiom to turn a blind eye, but did you know that the phrase is attributed to the Royal Navy war hero Admiral Horatio Nelson? During the…
On November 5th, 2017 a gunman opened fire on the members of First Baptist Church of Sutherland Springs. He killed 26 and wounded 20. Pastor Frank Pomeroy and wife, Sherri,…
On the morning of Saturday, October 27, 2018, a lone gunman walked into the Tree of Life Synagogue in Pittsburgh, PA and killed 11 members of the congregation and wounded…
Active shooter incidents are often depicted as a lone gunman arriving unprovoked and ready to fire on innocent bystanders. But for churches, a different kind of active shooter is actually…
By Bob D’Ambrosio It’s the foundation for doing ministry. And when it’s broken, it’s hard to rebuild. Trust is the critical component for healthy and effective ministry teams. “An environment…
By Craig Cable Once again, a mass shooting at a house of worship has reignited a nationwide conversation on mental illness, hate, and gun control. The Tree of Life, a…
by Bob D’Ambrosio Cirque du Soleil has rebranded the circus. And it’s amazing audiences all over the world. As I recently watched the presentation of Corteo during its world tour,…
Joan is one of those faithful volunteers that every church would want. She has a great attitude, is enthusiastic about the church’s mission and direction, is responsible and fun. Joan…
by Bob D’Ambrosio A – Assign teams…Create teams to oversee each ministry and model the value of teamwork. B – Build on a biblical foundation…Teach believers that discipleship involves the…